Description
Ion Color Brilliance Liquid Permanent Hair Color is a professional-quality permanent hair dye formulated to deliver vibrant, long-lasting color with salon-level results at home. Made with advanced ionic technology, this liquid formula uses pure ionic micro-pigments to penetrate the hair shaft deeply, depositing rich, intense color that resists fading.
This Italian-designed formulation is gentle on hair and enriched with ionic wheat germ protein, nourishing botanical extracts (such as argan and pequi oils), and low ammonia to help protect hair integrity while enhancing shine and condition. It’s designed to penetrate the cuticle and lodge color in the cortex, providing 100% gray coverage and a vibrant, radiant finish.
The science behind Ion Color Brilliance relies on micro-pigmentation—microscopic pigment molecules that oxidize slowly and deeply for fade-resistant, long-lasting results. These formulas are typically PPD-free and offer rich, even coverage.
Key Features
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Professional salon quality at home
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Advanced ionic technology with micro-pigments for deeper color deposit
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Gentle, conditioning formula enriched with botanical extracts
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Low ammonia and PPD-free (in many varieties)
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Designed for 100% gray coverage and vibrant, fade-resistant results
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